In-Person • Atlanta, GA • March 14, 2026 • 9:00 AM – 3:00 PM
Truck Dispatcher & Transportation Business Training Intensive
Learn how to launch a profitable transportation business, become an independent truck dispatcher, or monetize your expertise as a compliance specialist—live, hands-on, with Lola, the First Female of Freight.
- Design your first transportation business or dispatch operation—from offer to operations.
- Step-by-step playbooks for working with carriers, brokers, and shippers.
- Compliance essentials to stay audit-ready and create a new income stream as a specialist.
Limited classroom-style seats for serious professionals only.
Request Your Seat
Fill out the form and our team will confirm your spot and payment details for the March 14th in-person intensive.
By submitting, you agree to receive event details and logistics by email and SMS.
ATLANTA • MARCH 14, 2026
Turn Freight Knowledge Into a Real Business in One Powerful Day
This in-person training is designed for professionals who are ready to build real revenue in trucking without needing to own a truck. Whether you want to start a transportation business, dispatch carriers from anywhere, or get paid to keep companies compliant, this workshop gives you the blueprint.
ATLANTA • MARCH 14, 2026
Turn Freight Knowledge Into a Real Business in One Powerful Day
This in-person training is designed for professionals who are ready to build real revenue in trucking without needing to own a truck. Whether you want to start a transportation business, dispatch carriers from anywhere, or get paid to keep companies compliant, this workshop gives you the blueprint.
Start a Transportation Business
Learn business models, contracts, pricing, and the core systems to launch and manage a transportation company that doesn’t depend on you 24/7.
Become an Independent Truck Dispatcher
See how to find carriers, secure loads, negotiate rates, and manage day-to-day dispatch operations with real scripts, templates, and workflows.
Get Paid as a Compliance Specialist
Understand FMCSA, safety scores, files, and audits so you can help carriers stay compliant—and invoice confidently for your expertise.
WHAT YOU'LL WALK AWAY WITH
Clarity, confidence, and a revenue-ready action plan.
This is not a motivational seminar. It’s a working day built around the real documents, conversations, and decisions that move money in freight.
You’ll leave knowing exactly what to sell, who to talk to, what to charge, and the next 30–60 days of moves to make once you walk out of the room.
- A simple business model for your chosen path.
- Sample contracts and onboarding checklists.
- Dispatch workflow from load boards to delivery.
- Compliance checklist for new carriers.
- Rate negotiation prompts and email scripts.
- How to structure your dispatcher or consulting fees.
- Tech stack recommendations (load boards, TMS, CRM).
- 90-day roadmap tailored to your situation.
Perfect for freight professionals, admin staff, aspiring dispatchers, safety & compliance coordinators, and professionals looking to transition into transportation.
THE DAY AT A GLANCE
9:00 AM – 3:00 PM, designed for implementation.
Morning: Foundations & Models
- Welcome, intros, and your income goals.
- Overview of transportation, dispatching, and compliance opportunities.
- Choosing your primary path: business owner, dispatcher, or compliance specialist.
- Legal, entity, and compliance basics to set up correctly.
- Mapping your first offer and revenue target.
Afternoon: Execution & Deal Flow
- Live walkthrough of dispatch and compliance workflows.
- Finding and closing your first clients.
- What to say on discovery calls and carrier onboarding.
- Pricing structures and packaging your services.
- 90-day action plan and open Q&A with Lola.
MEET YOUR HOST
Lola, the First Female of Freight
Lola has built her name as the “First Female of Freight” by doing what most people won’t—operating in the trenches of trucking, dispatching, and compliance while opening the door for more women and professionals to win in this industry.
She’s trained dispatchers, transportation business owners, and safety coordinators nationwide—helping them move from confusion and YouTube overwhelm to clear systems, confident pricing, and consistent monthly revenue.
This class is your opportunity to work with her live in an intimate setting, ask specific questions, and see exactly how she thinks about deals, dispatching, and compliance in real time.
Lola has over 10 years of experience in the transportation industry.
Location: Central Atlanta, GA venue (full address provided upon confirmation).
RESULTS FROM PAST TRAININGS
Professionals who decided to bet on themselves.
“Within 45 days of Lola’s training, I had three carriers under my dispatch service and my first $5,000 month. She gives you the real plays, not theory.”
— Jasmine, Independent Dispatcher
“I came from corporate admin. After Lola broke down compliance, I turned that knowledge into retainers helping small fleets stay audit-ready.”
— Marcus, Compliance Specialist
“The biggest shift was mindset and structure. I walked in with ideas and left with a real plan, numbers, and a way to execute.”
— Renee, New Transportation Business Owner
QUESTIONS
Frequently asked before professionals book their seat.
If you’re serious about entering trucking, dispatching, or compliance, this day is built to shorten your learning curve.
Who is this training best for?
Professionals who want to build a real, revenue-generating role in trucking without driving a truck. That includes aspiring dispatchers, office/admin staff in transportation, safety and compliance coordinators, and professionals looking to transition into the industry with a high-value skill.
Do I need prior experience in trucking?
No. Experience helps, but it’s not required. We’ll cover the fundamentals and then go deep into the practical steps for starting a transportation business, dispatching, or offering compliance services. If you are brand new, come ready to take notes and ask questions.
Is this a certification program?
This is an intensive, implementation-focused training, not a government-issued certification. You will receive a proof-of-completion document from First Female of Freight and, more importantly, the tools and frameworks you need to actually operate and start making money.
Will there be breaks and time for Q&A?
Yes. Expect a working lunch break and mini breaks throughout the day. Lola builds in Q&A blocks so you can get clarity on your specific situation, offers, and numbers.
What happens after I submit the form?
Our team will reach out to confirm your details, share tuition, payment options, and the exact Atlanta venue address. Once confirmed, you’ll receive a calendar invite and event reminders as we get closer to March 14, 2026.
Ready to reserve your seat for March 14 in Atlanta?
Classroom-style seating only. Once we are full, the room is closed. Submit your information now and we’ll follow up with tuition, payment options, and logistics to finalize your spot.
Atlanta, GA • March 14, 2026 • 9:00 AM – 3:00 PM • Hosted by Lola, First Female of Freight